Sunday, March 19, 8:00 AM - 8:45 AM

  • Room: N245
Attend this 45 minute session and you will learn how to navigate the sections of the show to maximize your time (and budget!) this week at ASD Market Week. ...
Speaker(s)
Co-Presenter
Amy Sadikoff
Co-Presenter
MERCEDES GONZALEZ
Tracks:

    Sunday, March 19, 9:30 AM - 9:45 AM

    • Room: Central Hall Lobby
    Join Rich Kizer and Georganne Bender and learn what you can expect from the Independent Retailer Conference at ASD, plus ways to maximize your experience through the many educational events, mini pod presentations, sponsor participation, and more!...
    Speaker(s)
    Co-Presenter
    Georganne Bender
    Partner
    Kizer & Bender
    Co-Presenter
    Rich Kizer
    Partner
    Kizer & Bender
    Tracks:
    • POD

    Sunday, March 19, 10:00 AM - 10:15 AM

    • Room: Central Hall Lobby
    The Buy Box is where most Amazon sales happen. Learn why it is important, how to win the Buy Box and key metrics for the Buy Box Algorithm. Getting favored by Amazon’s algorithms doesn’t have to be a headache....
    Speaker(s)
    Speaker/Presenter
    Tim Bildstein
    SellerActive
    Tracks:
    • POD

    Sunday, March 19, 10:00 AM - 10:45 AM

    • Room: N245
    Have you been looking to start selling on Amazon.com? Robyn breaks out how to get started selling on Amazon. From some of the basic rules of the platform, what sells well on Amazon, and the benefits of utilizing Amazon’s FBA program to increase conversions....
    Speaker(s)
    Speaker/Presenter
    Travis Ross
    Reseller Conference
    Tracks:
    • Beginner

    Sunday, March 19, 10:30 AM - 10:45 AM

    • Room: Cental Hall Lobby
    According to a study, e-mail marketing is almost 40 times more effective at acquiring customers than all social media sites combined. Learn effective ways to collect e-mail addresses, why you must send out your e-mail blasts on a consistent basis, how to use e-mail to drive traffic to your store…... ...read more...
    Speaker(s)
    Speaker/Presenter
    Jason Holladay
    Email Contact
    Tracks:
    • POD

    Sunday, March 19, 11:00 AM - 11:15 AM

    • Room: Central Hall Lobby
    Accessing capital as a small business can be challenging. Square Capital wants to end the lengthy application process and long waiting periods for approval and funding, and help get capital into the hands of businesses that need it quickly, efficiently, and with terms that are both flexible and straightforward. Over... ...read more...
    Speaker(s)
    Speaker/Presenter
    LAUREN PESQUEIRA
    SQUARE
    Tracks:
    • POD

    Sunday, March 19, 11:00 AM - 11:45 AM

    • Room: N245
    Robyn Johnson and Eddie Levine will take you through 2 different methods of how to find wholesale sources at a trade show and analying them to find the most profitable items. We will be covering how to approach vendors, industry vocabulary, and how to overcome the "Do you... ...read more...
    Speaker(s)
    Co-Presenter
    Eddie Levine
    Co-Presenter
    Robyn Johnson
    Best From The Nest
    Tracks:
    • Beginner

    Sunday, March 19, 11:00 AM - 1:00 PM

    • Room: S231
    eCommerce Q&A with Katharyne and Isaac Welcome to ASD to our friends old and new! And if you haven't met Katharyne and Isaac yet, this is your chance to join the party and learn how to truly take your eCommerce business to the next level. Let's take the fear out of... ...read more...
    Speaker(s)
    Speaker/Presenter
    Katharyne Shelton
    Tracks:
    • All
    • Q&A

    Sunday, March 19, 11:30 AM - 11:45 AM

    • Room: Central Hall Lobby
    If you’re holding inventory, it’s costing you big time. The question is: How much?  This presentation will cover the following terms:  inventory holding costs, turn rates, weeks on hand, GMROI, markdowns and markdown percent, sell through percent, sold at retail (no discount), sold off retail (with discount), and retail on hand.... ...read more...
    Speaker(s)
    Speaker/Presenter
    William English
    English Management Solutions
    Tracks:
    • POD

    Sunday, March 19, 12:00 PM - 1:00 PM

    • Room: Central Hall Lobby
    Your brand is your image. It's the customers' perceived identity of your store and the product that you sell. Your brand is the mental picture that flashes in a customer's mind every time he or she sees or hears your name. Because of this, it's important to think like a... ...read more...
    Speaker(s)
    Co-Presenter
    Georganne Bender
    Partner
    Kizer & Bender
    Co-Presenter
    Rich Kizer
    Partner
    Kizer & Bender
    Tracks:
    • POWER HOUR

    Sunday, March 19, 1:00 PM - 1:45 PM

    • Room: N245
    When it comes to sales tax compliance, getting started is the hardest part. Jennifer Dunn from TaxJar will walk you through untangling and mastering this administrative hassle. Learn the 5 steps to sales tax compliance and finally feel confident about sales tax!...
    Speaker(s)
    Speaker/Presenter
    Jennifer Dunn
    Tracks:
    • Intermediate

    Sunday, March 19, 1:15 PM - 1:30 PM

    • Room: Central Hall Lobby
    Leveraging a point of sale solution tied to an order management system can provide greater visibility to inventory across all channels and ultimately lead to more sales and better customer service. Having visibility to inventory can also help “save the sale” when an item is not available in store but... ...read more...
    Speaker(s)
    Speaker/Presenter
    Jim Barnes
    Enspire Commerce
    Tracks:
    • POD

    Sunday, March 19, 1:15 PM - 2:00 PM

    • Room: SourceDirect
    New to SourceDirect? Learn the ins and outs of navigating the show floor and discover the tools and educational sessions available to ensure you have a profitable business experience....
    Speaker(s)
    Speaker/Presenter
    Mercedes Gonzalez
    Director
    Global Purchasing Companies
    Tracks:

      Sunday, March 19, 1:45 PM - 2:00 PM

      • Room: Central Hall Lobby
      Did you know each and every FedEx and UPS package you send is guaranteed to arrive on time or it’s free? Do you know which part of your logistics invoice you can dispute? Join Refund Retriever and learn how to save money on your shipping by getting refunds… for real!... ...read more...
      Speaker(s)
      Speaker/Presenter
      Brian Gibbs
      Refund Retriever, LLC
      Tracks:
      • POD

      Sunday, March 19, 2:00 PM - 2:45 PM

      • Room: N245
      Virtual assistants are great, but what happens when your dog has to go the bathroom and you're not home? Having an actual, in person assistant has more benefits than getting just your ecommerce business work done. Tips, tricks and what to look for when hiring at "in home" assistant. Also,... ...read more...
      Speaker(s)
      Speaker/Presenter
      Jason Smith
      Tiki Pug
      Tracks:
      • Intermediate

      Sunday, March 19, 2:15 PM - 2:30 PM

      • Room: Central Hall Lobby
      You’ve probably seen your business on Yelp, but have you downloaded the Yelp for Business Owners mobile app or taken advantage of the suite of free tools available for business owners? This session will walk you through how you can use Yelp for Business Owners to put your best foot... ...read more...
      Speaker(s)
      Speaker/Presenter
      Emily Washcovick
      Yelp
      Tracks:
      • POD

      Sunday, March 19, 2:30 PM - 3:30 PM

      • Room: N246
      Communication is more than about translation. It involves every aspect associated with direct contact with Chinese manufacturers. Understanding social and business culture in China is an important aspect of communicating properly. The better we communicate, the less likely it is for misunderstandings and mistakes to occur. Poor communication “translates" into... ...read more...
      Speaker(s)
      Speaker/Presenter
      Gary Young
      Founder, President & CEO
      Avela Corporation
      Tracks:

        Sunday, March 19, 2:45 PM - 3:00 PM

        • Room: Central Hall Lobby
        Facebook is the gathering place for your customers. Learn how to quickly and easily reach your ideal audience with highly targeted video marketing. Don’t miss out on this very effective platform to get the word out about the value of the products you sell online, offline or both....
        Speaker(s)
        Speaker/Presenter
        Janet Johnson
        Ecommerce Business School
        Tracks:
        • POD

        Sunday, March 19, 3:00 PM - 3:45 PM

        • Room: N245
        Eddie Levine is the co-founder of Wholesale Breakthrough. In this session, he will take you through some of the challenges and methods he's used to build out a multi-million dollar eCommerce wholesale business, while navigating some of the most recent challenges and roadblocks that many sellers in the community have... ...read more...
        Speaker(s)
        Speaker/Presenter
        Eddie Levine
        Tracks:
        • Intermediate

        Sunday, March 19, 3:15 PM - 3:45 PM

        • Room: Central Hall Lobby
        Join us as we hear from Shark Tank alums Romy Taormina, Rebecca Rescate and David Levich during a 30 minute panel led by Independent Retailer Conference emcees Kizer & Bender. Hear about how they went from no name brands to nationally recognized businesses while they offer tips on how you... ...read more...
        Speaker(s)
        Co-Presenter
        David Levich
        Shark Tank
        Co-Presenter
        Rebecca Rescate
        Hoodie Pillow
        Co-Presenter
        Romy Taormina
        Psi Bands
        Tracks:
        • POD

        Sunday, March 19, 4:00 PM - 4:45 PM

        • Room: N245
        In this session we will explore how to layout a space (garage/basement/warehouse) for your inventory that has optimal workflow. We will also cover locations (pick, overstock, reserve), managing multiple warehouses, best practices, & multiple marketplaces for single inventory....
        Speaker(s)
        Speaker/Presenter
        Kim Wren
        Sku Vault
        Tracks:
        • Beginner - Intermediate

        Sunday, March 19, 4:00 PM - 5:00 PM

        • Room: SourceDirect
        There is a plethora of things you need to consider and keep track of when it comes to importing from overseas. Join Kelly Raia of Dragonfly Global, LLC for an overview of things to remember. Bring your notebook to this information packed session to learn about transportation providers, custom brokers,... ...read more...
        Speaker(s)
        Speaker/Presenter
        Kelly Raia
        Managing Director
        Dragonfly Global, LLC
        Tracks:

          Sunday, March 19, 4:15 PM - 4:30 PM

          • Room: Central Hall Lobby
          What 3 metrics must you use to turn your team into Retail Rockstars? Learn how to get everyone focused, excited, and reaching goals better than ever. If you want your business to make money and do so with a team that is motivated and excited to help you do it, this... ...read more...
          Speaker(s)
          Speaker/Presenter
          Cathy Wagner
          RETAILMavens
          Tracks:
          • POD

          Sunday, March 19, 4:45 PM - 5:00 PM

          • Room: Central Hall Lobby
          Today’s POS systems provide more functionality than simply capturing a transaction and should be used to better the customer shopping experience across all channels. Modern POS system functionality includes mobile POS (allowing store associates to be untethered from the counter) drop shipping, ship from store and pick up in store,... ...read more...
          Speaker(s)
          Speaker/Presenter
          Jim Barnes
          Enspire Commerce
          Tracks:
          • POD

          Sunday, March 19, 5:15 PM - 5:30 PM

          • Room: Central Hall Lobby
          As business owners there is always a desire to find cost-effective ways to market and promote your brand. Sometimes the best "vehicle" for this is the actual vehicle you drive. Using the "billboard" you already own, we'll share inexpensive ideas and tips on how using your own vehicle as well... ...read more...
          Speaker(s)
          Speaker/Presenter
          Joe Lapekas
          TruckSkin
          Tracks:
          • POD

          Monday, March 20, 8:00 AM - 8:45 AM

          • Room: N245
          Attend this 45 minute session and you will learn how to navigate the sections of the show to maximize your time (and budget!) this week at ASD Market Week. ...
          Speaker(s)
          Co-Presenter
          Amy Sadikoff
          Co-Presenter
          MERCEDES GONZALEZ
          Tracks:
          • All

          Monday, March 20, 9:30 AM - 9:45 AM

          • Room: Central Hall Lobby
          Join Rich Kizer and Georganne Bender and learn what you can expect from the Independent Retailer Conference at ASD, plus ways to maximize your experience through the many educational events, mini pod presentations, sponsor participation, and more!...
          Speaker(s)
          Co-Presenter
          Georganne Bender
          Partner
          Kizer & Bender
          Speaker/Presenter
          Rich Kizer
          Partner
          Kizer & Bender
          Tracks:
          • POD

          Monday, March 20, 9:30 AM - 10:30 AM

          • Room: South Hall
          This session will cover the fundamentals of sourcing your products from overseas. The panel will share their varied expertise covering the process of finding new suppliers, supply chain strategies, the art of negotiation, and legal issues for newcomers to the industry....
          Speaker(s)
          Panelist
          Gary Young
          Founder, President & CEO
          Avela Corporation
          Panelist
          Jim Ullum
          Managing Partner & COO
          Source International
          Panelist
          Jose Calero
          Panelist
          Kelly Raia
          Managing Director
          Dragonfly Global, LLC
          Panelist
          Lanie Denslow
          Moderator
          World Wise
          Panelist
          Robert Sieg
          Director
          Sino Sales & Support LTD
          Tracks:
          • Panel Discussion

          Monday, March 20, 10:00 AM - 10:15 AM

          • Room: Central Hall Lobby
          A Bright Local study found that 91% of consumers turn to review sites to determine if a local business is a good business. As a business owner it's important you understand the value of reviews, how to respond to them, and what you can do to get more. In this... ...read more...
          Speaker(s)
          Speaker/Presenter
          Emily Washcovick
          Yelp
          Tracks:
          • POD

          Monday, March 20, 10:00 AM - 10:45 AM

          • Room: N245
          Speaker(s)
          Co-Presenter
          Andy Slamans
          Worldwide Ecom
          Co-Presenter
          Liran Hirschhorn
          Tracks:
          • Intermediate - Advanced

          Monday, March 20, 10:30 AM - 10:45 AM

          • Room: Central Hall Lobby
          Have you ever gone into a negotiation and wished you had the same information at your fingertips that FedEx or UPS brings to the table? This session will share which fees are negotiable, plus how to negotiate a better rate on your shipping. As a small business, there are details... ...read more...
          Speaker(s)
          Speaker/Presenter
          Brian Gibbs
          Refund Retriever, LLC
          Tracks:
          • POD

          Monday, March 20, 10:30 AM - 11:30 AM

          • Room: N243
          Do you want to reboot your store? Find out new ways to increase your revenue and your cash flow? Learn easy changes that will impact your bottom line right away. You will walk away with simple, actionable, and thought provoking steps for immediate real-world application you can begin applying to... ...read more...
          Speaker(s)
          Speaker/Presenter
          Cathy Wagner
          RETAILMavens
          Tracks:
          • BREAKOUT

          Monday, March 20, 11:00 AM - 11:15 AM

          • Room: Central Hall Lobby
          By using e-commerce microsites to create custom storefronts for each customer, consumers are treated to an authentic and relevant e-commerce experience. Microsites provide personalization and merchandising tools for retailers’ e-commerce offering. Discover what this may mean for your business… and how it can help your business, as well....
          Speaker(s)
          Speaker/Presenter
          Jim Barnes
          Enspire Commerce
          Tracks:
          • POD

          Monday, March 20, 11:00 AM - 11:45 AM

          • Room: N245
          AMS: How to effectively leverage the most powerful traffic tool on Amazon that nobody is talking about....
          Speaker(s)
          Speaker/Presenter
          Bryan Bowman
          Tracks:
          • Intermediate - Advanced

          Monday, March 20, 11:00 AM - 12:00 PM

          • Room: SourceDirect
          Have you ever stopped to think about how you communicate with other people? Are there ways in which you can improve and lessen the risk of misunderstandings? Effective communication is key to any business relationship, especially when you communicate with people from other cultures. Steve speaks and facilitates internationally about... ...read more...
          Speaker(s)
          Speaker/Presenter
          Steve A. Klein
          Author & CEO
          PDC (Professional Development Center)
          Tracks:

            Monday, March 20, 11:30 AM - 11:45 AM

            • Room: Central Hall Lobby
            The Buy Box is where most Amazon sales happen. Learn why it is important, how to win the Buy Box and key metrics for the Buy Box Algorithm. Getting favored by Amazon’s algorithms doesn’t have to be a headache....
            Speaker(s)
            Speaker/Presenter
            Tim Bildstein
            SellerActive
            Tracks:
            • POD

            Monday, March 20, 12:00 PM - 1:00 PM

            • Room: Central Hall Lobby
            Speaker(s)
            Tracks:
            • POWER HOUR
            • Room: N243
            Speaker(s)
            Tracks:
            • BREAKOUT

            Monday, March 20, 12:30 PM - 1:30 PM

            • Room: SourceDirect
            In today’s world, everything seems to be e-commerce centered, but there is true value in a brick and mortar presence that can never be replaced. In this session, Mercedes Gonzalez of Global Purchasing Companies, will take you through the steps of successfully taking your business from a “virtual” existence and... ...read more...
            Speaker(s)
            Speaker/Presenter
            Mercedes Gonzalez
            Director
            Global Purchasing Companies
            Tracks:

              Monday, March 20, 1:00 PM - 1:45 PM

              • Room: N245
              Jeff Cohen is going to be talking about the nescessary knowledge you need to build a profitable and sustainable brand on Amazon....
              Speaker(s)
              Speaker/Presenter
              Jeff Cohen
              Partner Business Development
              SellerLabs
              Tracks:
              • Beginner

              Monday, March 20, 1:15 PM - 1:30 PM

              • Room: Central Hall Lobby
              A Bright Local study found that 91% of consumers turn to review sites to determine if a local business is a good business. As a business owner it's important you understand the value of reviews, how to respond to them, and what you can do to get more. In this... ...read more...
              Speaker(s)
              Speaker/Presenter
              Emily Washcovick
              Tracks:
              • POD

              Monday, March 20, 1:30 PM - 2:30 PM

              • Room: N243
              Today’s POS solutions go beyond capturing retail transactions; they can be leveraged to increase customer engagement, improve inventory visibility and drive more revenue. In this session, learn about advanced POS functionality, including drop shipping, ship from store and pick up in store, as well as the delivery of catalog and customer information....
              Speaker(s)
              Speaker/Presenter
              Jim Barnes
              Enspire Commerce
              Tracks:
              • BREAKOUT

              Monday, March 20, 1:45 PM - 2:00 PM

              • Room: Central Hall Lobby
              What numbers do I have to pay attention to get more cash? How can I make it easier to make it better? Gain insider tips from a 3 store multi-million dollar retailer that makes it easy to manage and increase your cash flow… this is a not-to-miss session that you’ll... ...read more...
              Speaker(s)
              Speaker/Presenter
              Cathy Wagner
              RETAILMavens
              Tracks:
              • POD

              Monday, March 20, 2:00 PM - 2:30 PM

              • Room: SourceDirect
              This interactive Q&A allows attendees to ask the panelists questions pertaining to sourcing and importing. Experts will address questions from the audience as well as answer questions that arose in previous seminar discussions leading up to this Q&A. We encourage an interactive dialogue where no sourcing topics are off limits.... ...read more...
              Speaker(s)
              Panelist
              Gary Young
              Founder, President & CEO
              Avela Corporation
              Panelist
              Greg Buhyoff
              Attorney at Law
              Law Office of Gregory F. Buhyoff
              Panelist
              Jim Ullum
              Managing Partner & COO
              Source International
              Panelist
              Lanie Denslow
              Moderator
              World Wise
              Panelist
              Steve A. Klein
              Author & CEO
              PDC (Professional Development Center)
              Tracks:
              • Panel Discussion

              Monday, March 20, 2:00 PM - 2:45 PM

              • Room: N245
              Speaker(s)
              Speaker/Presenter
              George Lawrence
              Merchant Words
              Tracks:
              • Beginner

              Monday, March 20, 2:15 PM - 2:30 PM

              • Room: Central Hall Lobby
              Even the best emails are no good if nobody opens them! Getting the subject line right is critical. During this presentation you will learn the do's and don'ts of subject lines; what every effective subject line needs; and how to write subject lines that work!...
              Speaker(s)
              Speaker/Presenter
              Jason Holladay
              Email Contact
              Tracks:
              • POD

              Monday, March 20, 2:45 PM - 3:00 PM

              • Room: Central Hall Lobby
              There are more ways to reduce your shipping costs than just getting a lower overall rate. This session will teach you how to optimize your shipping procedures and reduce inefficiencies. You’ll learn how to save money as well as how to operate your business more efficiently....
              Speaker(s)
              Speaker/Presenter
              Brian Gibbs
              Refund Retriever, LLC
              Tracks:
              • BREAKOUT

              Monday, March 20, 3:00 PM - 3:45 PM

              • Room: N245
              During this session Robyn Johnson, from Best From The Nest Coaching and Consulting, will share 5 tasks she automated and outsourced in her business to allow her to scale quickly and more profitably. She will also be sharing some of the process she uses to hire, train, and maintain the... ...read more...
              Speaker(s)
              Speaker/Presenter
              Robyn Johnson
              Best From The Nest
              Tracks:
              • Intermediate - Advanced

              Monday, March 20, 3:00 PM - 4:00 PM

              • Room: N243
              If you have a good grasp on the basics of Yelp for Business Owners and are hungry for more, then this session is for you! This session will educate you on the new tools available to business owners and talk about changes you can implement to gain more exposure on... ...read more...
              Speaker(s)
              Speaker/Presenter
              Emily Washcovick
              Yelp
              Tracks:
              • BREAKOUT

              Monday, March 20, 3:15 PM - 3:30 PM

              • Room: Central Hall Lobby
              Running a Retail Business is comprehensive, but it doesn't have to be complicated. Square for Retail is an entirely new experience built from the ground up, built just for Retail businesses. We know Retailers have a lot of moving parts, like inventory, employees, and customers. That's why we've built a... ...read more...
              Speaker(s)
              Speaker/Presenter
              LAUREN PESQUEIRA
              SQUARE
              Tracks:
              • POD

              Monday, March 20, 3:30 PM - 4:30 PM

              • Room: SourceDirect
              Sourcing correctly is like buying insurance for your brand, products and business! No matter how large or small your Amazon or other online business is, you have, no doubt, run into issues shipping your product, customs delays, having your branded or trademarked product copied or stolen, or finding out that... ...read more...
              Speaker(s)
              Speaker/Presenter
              Chris VanCampen
              Special Projects Manager
              FBA Prep, LLC
              Tracks:

                Monday, March 20, 3:45 PM - 4:00 PM

                • Room: Central Hall Lobby
                To cycle count or not to cycle count, that is the question! Why should a retailer do inventory cycle counts? What does it mean in terms of commitment of time and resources? And what’s the payback?  This session will cover the physical inventory process, including taking a complete physical inventory as well... ...read more...
                Speaker(s)
                Speaker/Presenter
                William English
                English Management Solutions
                Tracks:
                • POD

                Monday, March 20, 4:00 PM - 4:45 PM

                • Room: N245
                Many suppliers at ASD do not pass Amazon’s authenticity test – make sure yours do. Amazon sellers often mistakenly think that account suspensions happen to sellers who are “bad” or breaking the rules – never realizing that they are in danger themselves. This presentation tells sellers how to protect themselves... ...read more...
                Speaker(s)
                Speaker/Presenter
                Cynthia Stine
                Online Sales Step By Step
                Tracks:
                • Beginner

                Monday, March 20, 4:15 PM - 4:30 PM

                • Room: Central Hall Lobby
                Today’s POS systems provide more functionality than simply capturing a transaction and should be used to better the customer shopping experience across all channels. Modern POS system functionality includes mobile POS (allowing store associates to be untethered from the counter) drop shipping, ship from store and pick up in store,... ...read more...
                Speaker(s)
                Speaker/Presenter
                Jim Barnes
                Enspire Commerce
                Tracks:
                • POD

                Monday, March 20, 4:45 PM - 5:00 PM

                • Room: Central Hall Lobby
                All Amazon sellers know sourcing from China is the ultimate game changer for gaining bigger profits. American born Robert Sieg lives and resides in China as a sourcing China agent. He’ll unveil the three top strategies for safe and secure sourcing methods from China. This is a session you won’t... ...read more...
                Speaker(s)
                Speaker/Presenter
                Robert Sieg
                Ecommerce Business School
                Tracks:
                • POD

                Monday, March 20, 5:15 PM - 5:30 PM

                • Room: Central Hall Lobby
                A Bright Local study found that 91% of consumers turn to review sites to determine if a local business is a good business. As a business owner it's important you understand the value of reviews, how to respond to them, and what you can do to get more. In this... ...read more...
                Speaker(s)
                Speaker/Presenter
                Emily Washcovick
                Yelp
                Tracks:
                • POD

                Tuesday, March 21, 9:30 AM - 9:45 AM

                • Room: Central Hall Lobby
                Join Rich Kizer and Georganne Bender and learn what you can expect from the Independent Retailer Conference at ASD, plus ways to maximize your experience through the many educational events, mini pod presentations, sponsor participation, and more!...
                Speaker(s)
                Co-Presenter
                Georganne Bender
                Partner
                Kizer & Bender
                Co-Presenter
                Rich Kizer
                Partner
                Kizer & Bender
                Tracks:
                • POD

                Tuesday, March 21, 9:30 AM - 10:30 AM

                • Room: South Hall
                This session will cover the fundamentals of sourcing your products from overseas. The panel will share their varied expertise covering the process of finding new suppliers, supply chain strategies, the art of negotiation, and legal issues for newcomers to the industry....
                Speaker(s)
                Panelist
                Gary Young
                Founder, President & CEO
                Avela Corporation
                Panelist
                Jim Ullum
                Managing Partner & COO
                Source International
                Panelist
                Jose Calero
                Panelist
                Lanie Denslow
                Moderator
                World Wise
                Tracks:
                • Panel Discussion

                Tuesday, March 21, 10:00 AM - 10:15 AM

                • Room: SourceDirect
                When people use Pinterest they are in the shopping mindset and are ready to buy. Learn a few simple techniques that will send them to your Amazon Product page where you are not competing FOR the buy box because you are IN the buy box....
                Speaker(s)
                Speaker/Presenter
                Janet Johnson
                Ecommerce Business School
                Tracks:
                • POD

                Tuesday, March 21, 10:00 AM - 10:45 AM

                • Room: N245
                There are a lot of ways to grow your Amazon business: new categories, new marketplaces, new products, new initiatives, etc.. But how do you know which one is right for your business? During his talk, Peter Kearns will help sellers understand Amazon's Leadership Principles and how sellers can use them... ...read more...
                Speaker(s)
                Speaker/Presenter
                Peter Kearns
                H&R Supply Co.
                Tracks:
                • Beginner - Intermediate

                Tuesday, March 21, 10:30 AM - 10:45 AM

                • Room: Central Hall Lobby
                With increased competition across multiple channels, small to mid-sized retailers now more than ever must optimize every sale. Leveraging the right POS system can help retailers create distinct customer profiles with unique buyer preferences to increase sales and enable better customer service. Come curious, leave informed!...
                Speaker(s)
                Speaker/Presenter
                Jim Barnes
                Enspire Commerce
                Tracks:
                • POD

                Tuesday, March 21, 10:30 AM - 11:30 AM

                • Room: N243
                Everyone these days seems to be selling online. Should you? There are questions to be considered before creating an online shopping experience. For example, how can you interface with the Amazon and eBay, the two most popular selling venues, along with those that are up and coming? How much time do you... ...read more...
                Speaker(s)
                Speaker/Presenter
                J Lombardi
                English Management Solutions
                Tracks:
                • BREAKOUT

                Tuesday, March 21, 11:00 AM - 11:15 AM

                • Room: Central Hall Lobby
                Your customers are making an investment with you overtime they make a purchase... so you need to make an investment in them, as well. To help, start with your brand image. The impact your customer's have of your brand can help or hurt your business. Image, as the saying goes,... ...read more...
                Speaker(s)
                Speaker/Presenter
                Joe Lapekas
                TruckSkin
                Tracks:
                • POD

                Tuesday, March 21, 11:00 AM - 11:45 AM

                • Room: N245
                Every day organic reach continues to drop. Stats show Facebook Pages have experienced a 52-percent decline in organic reach. Now the question becomes, how do you maximize the effort of your content? What’s becoming clear is methods publishers are creating to adapt it. That is what this session is here... ...read more...
                Speaker(s)
                Speaker/Presenter
                John Lawson
                Tracks:
                • Intermediate - Advanced

                Tuesday, March 21, 11:00 AM - 12:00 PM

                • Room: SourceDirect
                In recent years the retail landscape has been permanently altered thanks to the Fulfillment by Amazon service. Massive numbers of small businesses are popping up to fill a newly opened gap in this space, and the best and brightest of these FBA retailers are taking their business all the way... ...read more...
                Speaker(s)
                Speaker/Presenter
                Robert Sieg
                Director
                Sino Sales & Support LTD
                Tracks:

                  Tuesday, March 21, 11:00 AM - 1:00 PM

                  • Room: S231
                  You need to be unique, bold and offer something special to compete with the big brands - and in this class we show you exactly how to curate the pieces that will take you to that level and turn brand-building into an artform. First, we tackle customer research. Use powerful data... ...read more...
                  Speaker(s)
                  Speaker/Presenter
                  Katharyne Shelton
                  Tracks:
                  • All
                  • Public Class

                  Tuesday, March 21, 11:30 AM - 11:45 AM

                  • Room: Central Hall Lobby
                  There is one secret to moving out the most inventory ever AND putting the most cash in your pocket. You have never been taught this before, and you'll be shocked at how easy it is to implement NOW. Join us to discover how this secret can help YOUR business today....
                  Speaker(s)
                  Speaker/Presenter
                  Cathy Wagner
                  RETAILMavens
                  Tracks:
                  • POD

                  Tuesday, March 21, 12:00 PM - 1:00 PM

                  • Room: Central Hall Lobby
                  Speaker(s)
                  Tracks:
                  • POWER HOUR

                  Tuesday, March 21, 12:30 PM - 1:30 PM

                  • Room: SourceDirect
                  This session will cover the fundamentals to help aid you through the sourcing process. The panel will discuss in-depth the quality control process, legal contracts, and logistics of getting the products from the factory to your warehouse....
                  Speaker(s)
                  Panelist
                  Greg Buhyoff
                  Attorney at Law
                  Law Office of Gregory F. Buhyoff
                  Panelist
                  Lanie Denslow
                  Moderator
                  World Wise
                  Panelist
                  Robert Sieg
                  Director
                  Sino Sales & Support LTD
                  Tracks:
                  • Panel Discussion

                  Tuesday, March 21, 1:00 PM - 1:45 PM

                  • Room: N245
                  Whats better than learning from the experts? How about learning from four of them! With 45+ years of combined experience, these ecommerce sellers & industry experts are here to share their knowledge of online selling with you. Robyn, Eddie, Barbara, John & Kristen – are here to take your questions... ...read more...
                  Speaker(s)
                  Panelist
                  Barbara Boschen
                  CoMerchant
                  Panelist
                  Eddie Levine
                  Panelist
                  John Lawson
                  Panelist
                  Robyn Johnson
                  Best From The Nest
                  Tracks:
                  • Beginner - Advanced

                  Tuesday, March 21, 1:15 PM - 1:30 PM

                  • Room: Central Hall Lobby
                  The United States is well on its way to fully switching from traditional Magstripe credit and debit cards to EMV - also known as the Chip. Additionally, the adoption of NFC (Near Frequency Communication) Payments has become more popular among merchants and consumers alike, allowing retailers to accept Contactless Payments... ...read more...
                  Speaker(s)
                  Speaker/Presenter
                  TYLER BRYANT
                  SQUARE
                  Tracks:
                  • POD

                  Tuesday, March 21, 1:30 PM - 2:30 PM

                  • Room: N243
                  As an independent retailer, there are multiple opportunities to engage your customers. In this “day in the life” presentation, we will show you real business scenarios where you can leverage your POS to engage customers, increase revenue, and foster brand loyalty. Plus, come with questions… we’ll end with a Q&A... ...read more...
                  Speaker(s)
                  Speaker/Presenter
                  Jim Barnes
                  Enspire Commerce
                  Tracks:
                  • BREAKOUT

                  Tuesday, March 21, 1:45 PM - 2:00 PM

                  • Room: Central Hall Lobby
                  There's a lot to learn - and a lot to shuffle through - when it comes to retail technology. This session provides an overview of the choices available to help retailers manage sales with the help of technology, while also discussing why you need it. From Pen and Paper to the latest in... ...read more...
                  Speaker(s)
                  Speaker/Presenter
                  William English
                  English Management Solutions
                  Tracks:
                  • POD

                  Tuesday, March 21, 2:00 PM - 2:45 PM

                  • Room: N246
                  Take your SEO efforts, whether agency or in-house, to the next level. Learn what really matters to you in the new age of the mobile-first index, how to audit your team’s work for maximum effectiveness, and make adjustments and improvements to continue building on SEO success. Wrap it up with... ...read more...
                  Speaker(s)
                  Speaker/Presenter
                  Jenny Halasz
                  Tracks:
                  • Intermediate - Advanced

                  Tuesday, March 21, 2:00 PM - 3:00 PM

                  • Room: SourceDirect
                  In order to be successful buying in China there are some key practices that are critical to drive good purchasing decisions. With a highly developed infrastructure and the most diverse availability of raw materials in Asia, China is likely to remain a primary manufacturing center for all types of products... ...read more...
                  Speaker(s)
                  Speaker/Presenter
                  Jim Ullum
                  Managing Partner & COO
                  Source International
                  Tracks:

                    Tuesday, March 21, 2:15 PM - 2:30 PM

                    • Room: Central Hall Lobby
                    The Buy Box is where most Amazon sales happen. Learn why it is important, how to win the Buy Box and key metrics for the Buy Box Algorithm. Getting favored by Amazon’s algorithms doesn’t have to be a headache....
                    Speaker(s)
                    Speaker/Presenter
                    Tim Bildstein
                    SellerActive
                    Tracks:
                    • POD

                    Tuesday, March 21, 2:45 PM - 3:00 PM

                    • Room: Central Hall Lobby
                    You’ve probably seen your business on Yelp, but have you downloaded the Yelp for Business Owners mobile app or taken advantage of the suite of free tools available for business owners? This session will walk you through how you can use Yelp for Business Owners to put your best foot... ...read more...
                    Speaker(s)
                    Speaker/Presenter
                    Emily Washcovick
                    Yelp
                    Tracks:
                    • POD

                    Tuesday, March 21, 3:00 PM - 3:45 PM

                    • Room: N245
                    We all know its important to diversify to other marketplaces and Jet.com offers a unique selling proposition. Join me to learn more about this up and coming marketplace, its approach to ecommerce and how you can participate....
                    Speaker(s)
                    Speaker/Presenter
                    Barbara Boschen
                    CoMerchant
                    Tracks:
                    • Beginner

                    Tuesday, March 21, 3:00 PM - 4:00 PM

                    • Room: N245
                    Email marketing is one of the most effective channels for communicating with your customers. It’s a great tool to build highly-qualified leads and it can be a source of new and recurring revenue if done right. Come find out how you can become an effective email marketing guru for your... ...read more...
                    Speaker(s)
                    Speaker/Presenter
                    Jason Holladay
                    Email Contact
                    Tracks:
                    • BREAKOUT

                    Tuesday, March 21, 3:15 PM - 3:30 PM

                    • Room: Central Hall Lobby
                    To cycle count or not to cycle count, that is the question! Why should a retailer do inventory cycle counts? What does it mean in terms of commitment of time and resources? And what’s the payback? This session will cover the physical inventory process, including taking a complete physical... ...read more...
                    Speaker(s)
                    Speaker/Presenter
                    William English
                    English Management Solutions
                    Tracks:
                    • POD

                    Tuesday, March 21, 3:30 PM - 4:30 PM

                    • Room: SourceDirect
                    In this session, you will learn: That private label market is open to anyone How to discover the endless supply of products to sell The process to private label success The do’s and don’ts of private label How to select products that work best for you ...
                    Speaker(s)
                    Speaker/Presenter
                    Jose Calero
                    Tracks:

                      Tuesday, March 21, 3:45 PM - 4:00 PM

                      • Room: Central Hall Lobby
                      There are more ways to reduce your shipping costs than just getting a lower overall rate. This session will teach you how to optimize your shipping procedures and reduce inefficiencies.  You’ll learn how to save money as well as how to operate your business more efficiently....
                      Speaker(s)
                      Speaker/Presenter
                      Brian Gibbs
                      Refund Retriever, LLC
                      Tracks:
                      • POD

                      Tuesday, March 21, 4:00 PM - 4:45 PM

                      • Room: N245
                      The online shopping landscape has changed. Millennials represent more than 70 million potential shoppers and buy more than half of their purchases online.  In this session you will learn some easy changes you can make today to increase your conversion rate for this massive group of shoppers. We will cover... ...read more...
                      Speaker(s)
                      Speaker/Presenter
                      Mark Haagan
                      Tracks:
                      • Beginner - Intermediate

                      Tuesday, March 21, 4:15 PM - 4:30 PM

                      • Room: Central Hall Lobby
                      What numbers do I have to pay attention to get more cash? How can I make it easier to make it better? Gain insider tips from a 3 store multi-million dollar retailer that makes it easy to manage and increase your cash flow… this is a not-to-miss session that you’ll... ...read more...
                      Speaker(s)
                      Speaker/Presenter
                      Cathy Wagner
                      RETAILMavens
                      Tracks:
                      • POD

                      Tuesday, March 21, 4:45 PM - 5:00 PM

                      • Room: Central Hall Lobby
                      By using e-commerce microsites to create custom storefronts for each customer, consumers are treated to an authentic and relevant e-commerce experience. Microsites provide personalization and merchandising tools for retailers’ e-commerce offering. Discover what this may mean for your business… and how it can help your business, as well....
                      Speaker(s)
                      Speaker/Presenter
                      Jim Barnes
                      Enspire Commerce
                      Tracks:
                      • POD

                      Tuesday, March 21, 5:00 PM - 5:45 PM

                      • Room: N246
                      I will share the 3 top Amazon PPC insights and tactics I’ve learned through hundreds of hours of testing and analysis. These insights and tactics will help Amazon sellers understand how to strategically use Amazon PPC to increase brand presence and boost sales without wasting advertising dollars....
                      Speaker(s)
                      Speaker/Presenter
                      Sean Smith
                      Jungle Hustle
                      Tracks:
                      • Beginner - Intermediate

                      Tuesday, March 21, 5:15 PM - 5:30 PM

                      • Room: Central Hall Lobby
                      We live in a visual society where photos speak louder than words – but do you know how to use them? Through the use of both good and bad examples, this session will teach you the proper use of photos, how to arrange content for best results, and much, much... ...read more...
                      Speaker(s)
                      Speaker/Presenter
                      Jason Holladay
                      Email Contact
                      Tracks:

                        Wednesday, March 22, 9:30 AM - 9:45 AM

                        • Room: Central Hall Lobby
                        Join Rich Kizer and Georganne Bender and learn what you can expect from the Independent Retailer Conference at ASD, as well as ways you can maximize your experience through the many educational events, mini pod presentations, sponsor participation and more!...
                        Speaker(s)
                        Co-Presenter
                        Georganne Bender
                        Partner
                        Kizer & Bender
                        Co-Presenter
                        Rich Kizer
                        Partner
                        Kizer & Bender
                        Tracks:

                          Wednesday, March 22, 10:00 AM - 10:15 AM

                          • Room: Central Hall Lobby
                          What 3 metrics must you use to turn your team into Retail Rockstars? Learn how to get everyone focused, excited, and reaching goals better than ever. If you want your business to make money and do so with a team that is motivated and excited to help you do it, this... ...read more...
                          Speaker(s)
                          Speaker/Presenter
                          Cathy Wagner
                          RETAILMavens
                          Tracks:

                            Wednesday, March 22, 10:30 AM - 10:45 AM

                            • Room: Central Hall Lobby
                            Today’s POS systems provide more functionality than simply capturing a transaction and should be used to better the customer shopping experience across all channels. Modern POS system functionality includes mobile POS (allowing store associates to be untethered from the counter) drop shipping, ship from store and pick up in store,... ...read more...
                            Speaker(s)
                            Speaker/Presenter
                            Jim Barnes
                            Enspire Commerce
                            Tracks:

                              Wednesday, March 22, 11:00 AM - 11:15 AM

                              • Room: Central Hall Lobby
                              A Bright Local study found that 91% of consumers turn to review sites to determine if a local business is a good business. As a business owner it's important you understand the value of reviews, how to respond to them, and what you can do to get more. In this... ...read more...
                              Speaker(s)
                              Speaker/Presenter
                              Emily Washcovick
                              Yelp
                              Tracks:

                                Wednesday, March 22, 11:30 AM - 11:45 AM

                                • Room: Central Hall Lobby
                                Accessing capital as a small business can be challenging. Square Capital wants to end the lengthy application process and long waiting periods for approval and funding, and help get capital into the hands of businesses that need it quickly, efficiently, and with terms that are both flexible and straightforward. Over... ...read more...
                                Speaker(s)
                                Speaker/Presenter
                                TYLER BRYANT
                                SQUARE
                                Tracks:

                                  Wednesday, March 22, 12:00 PM - 1:00 PM

                                  • Room: Central Hall Lobby
                                  It’s a competitive world out there! One store does something… and soon too many other stores follow! Pretty soon all stores are doing the same things to build traffic, yet customers fail to notice. That’s because the things that were once considered “out there” have been deemed ordinary by... ...read more...
                                  Speaker(s)
                                  Co-Presenter
                                  Georganne Bender
                                  Partner
                                  Kizer & Bender
                                  Co-Presenter
                                  Rich Kizer
                                  Partner
                                  Kizer & Bender
                                  Tracks:

                                    Wednesday, March 22, 1:15 PM - 1:30 PM

                                    • Room: Central Hall Lobby
                                    In today's busy world, keeping customer attention isn't always easy. Yet it's likely you have the chance to gain more attention from your target audience that you aren't even using effectively. Learn how to use existing investments you already have into stronger marketing components of your brand, including your business... ...read more...
                                    Speaker(s)
                                    Speaker/Presenter
                                    Joe Lapekas
                                    TruckSkin
                                    Tracks:

                                      Wednesday, March 22, 1:45 PM - 2:00 PM

                                      • Room: Central Hall Lobby
                                      With increased competition across multiple channels, small to mid-sized retailers now more than ever must optimize every sale. Leveraging the right POS system can help retailers create distinct customer profiles with unique buyer preferences to increase sales and enable better customer service. Come curious, leave informed!...
                                      Speaker(s)
                                      Speaker/Presenter
                                      Jim Barnes
                                      Enspire Commerce
                                      Tracks:

                                        Wednesday, March 22, 2:15 PM - 2:30 PM

                                        • Room: Central Hall Lobby
                                        If you’re holding inventory, it’s costing you big time. The question is: How much?  This presentation will cover the following terms:  inventory holding costs, turn rates, weeks on hand, GMROI, markdowns and markdown percent, sell through percent, sold at retail (no discount), sold off retail (with discount), and retail on hand.... ...read more...
                                        Speaker(s)
                                        Speaker/Presenter
                                        William English
                                        English Management Solutions
                                        Tracks:

                                          Wednesday, March 22, 2:45 PM - 3:00 PM

                                          • Room: Central Hall Lobby
                                          According to a study, e-mail marketing is almost 40 times more effective at acquiring customers than all social media sites combined. Learn effective ways to collect e-mail addresses, why you must send out your e-mail blasts on a consistent basis, how to use e-mail to drive traffic to your store…... ...read more...
                                          Speaker(s)
                                          Speaker/Presenter
                                          Jason Holladay
                                          Email Contact
                                          Tracks:

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