The Magic Dance: Where Brand Experience Truly Meets Environment
- Room: Islander Ballroom G
- Session Number:HD7T5B
Thursday, May 04, 2017: 3:00 PM - 4:00 PM
In today’s world, in order to make a place really feel authentic, branding has become as important as the interior design. Another piece of the puzzle, good branding brings experiences and each story to life by leveraging opportunities in three dimensions—from fingertips online through the front door and beyond—that resonate throughout the entire project. Find out best practices for a completely integrated approach from a panel of experts in a case study format.
.1 CEU; 1.0 LU