A Year of Good, Great and WTF?: The 2017 LogoLounge Trend Report

  • Session Number: THSESS3
Thursday, May 04, 2017: 10:30 AM - 11:15 AM


Bill Gardner
Gardner Design


As creatives, we are constantly influencing the swing of trend pendulums through our work, often standing on the shoulders of others to do so.

For more than a decade, the annual LogoLounge Trend Report has helped designers identify and understand new trends occurring in logo design. From “hot dogs” to “monolines” to “Buckys,” these trends help us understand where we’ve been as a design community and where we might be headed.

Identity designers won’t want to miss the report’s author Bill Gardner’s LIVEly recap of the past year’s biggest trends in logo design, complete with insight into how you can help swing the pendulum and continue moving the industry forward.