As VP of marketing at Starbucks, Nancy Poznoff leads marketing strategy and planning for several Starbucks brand pillars including Holiday, Frappuccino™, Food and Teavana™.
With 20 years of marketing experience spanning category and brand management, Nancy has led the development of multiple product and marketing campaigns, including an award-winning Hispanic marketing program, and the most successful Starbucks Holiday campaign on record. Prior to her role as vice president, Nancy served as director of brand management.
Nancy holds a B.S. in journalism from Boston University. Her favorite coffee is Sundried Ethiopia. Nancy lives in Seattle, WA.