Elizabeth Nientimp

Director of Creative Content and Design
General Mills, Inc.

Profile

As Director of Creative Content and Design, Elizabeth responsibility spans General Mills’ Design, Graphic Supply Chain and internal Creative Production capabilities.
Elizabeth leads the company’s Design-related strategy, including packaging and visual voice. Over the course of her leadership, she has led the internal elevation of Design, heightening its power and impact for General Mills’ brands worldwide.

Elizabeth joined General Mills in 2000. She holds a Master’s Degree in Marketing from Northwestern University and a Bachelor’s Degree from Saint Mary’s College of Notre Dame, Indiana.

Her favorite General Mills brands are Muir Glen Fire Roasted San Marzano Tomatoes and Betty Crocker Fluffy White Frosting. Both outstanding products, but not recommended eaten together.

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