We were fortunate that our TEAM was maintained throughout COVID emerging with a renewed spirit crucial to navigating the unfamiliar, untested post-COVID group travel landscape. It was anything but business as usual. It felt different and it was. Long-term supplier relationships, especially hoteliers, had gone by the wayside. Several student-friendly restaurants had disappeared. Coach companies unable to accommodate straight through, over the road, travel due to a lack of drivers needed for relay, burdensome advance reservation requirements for popular theme parks, and airline operational issues with differing group service practices depending on Airport. In-short, segments of the hospitality industry were and remain out of balance. Tour component supplier costs for just about everything are increasing, and contractual terms more rigid, combined with industry wide diminished service.
Students On Broadway “SBNYC” is anything but a “Typical Tour Company” that is in the business of arranging and selling trips. As a Destination Management Company, SBNYC is in the business of creating Exceptional Experiences at the Destinations in which we operate; New York City, Washington DC, Orlando, Chicago, San Antonio, and Los Angeles.
To that end, we adjusted & adapted to what we believed the new normal would look like for the foreseeable future for student group travel, bulking up our field staff accordingly, to ensure the needs of the Directors/Educators, staff & chaperones are met so that they can focus on their mission, the musical excellence and wellbeing of their students. We reimagined our on-the-ground group & risk management techniques re-focusing them on balancing health & safety with the overall group travel Experience.
The consistent superior level of service SBNYC delivers to each of its partner groups, whether a choir or theater company of 40 or a full-on marching band of 500+ members and their families, would not be possible but for our professional and dynamic “Red-Jacket” Field & Management Teams which we believe are second to none.
For clients’ peace of mind, SBNYC maintains professional liability insurance that is 5x the industry standard.
There’s “never a second chance to make that first impression”. Experience Above All… Students On Broadway.