Elaine St. George

Director - Global Retail Experience
The Hershey Company


As Director of Global Retail Experience for The Hershey Company, Elaine provides strategic leadership and direction to profitably build brand affinity through world-wide Hershey’s Chocolate World locations and store-in-store, partner outlets. After 20+ years of experiential brick-and-mortar retail, she is responsible for leading a team that creates memorable experiences through talent, store operations, design and assortment planning. Places where guests want to shop by creating places where people want to work as Hershey brand ambassadors.


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