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EXPO HALL
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Exhibitor Console
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EDUTalks (New for 2021!)
Translated Programs
Ticketed Events
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Game Changer
Career Slam
Charity Events
First-Time Buyers Experience
EDUTours
IAAPA Celebrates
Institutes and Symposia
Learning Lunches
Receptions
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Events by Track
Amusement Parks and Attractions
Entertainment
Facility Operations
Family Entertainment Centers
Finance and Technology
Food and Beverage
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Craig Herman
VP, Global Brand Experiences, & Publishing
Peanuts Worldwide LLC
Profile
Craig Herman has been with Peanuts for more than 10 years during which time he created a successful LBE strategy that builds on the brand’s strength as a consumer products and licensing powerhouse. For over 70 years Snoopy, Charlie Brown, and the whole Peanuts gang have brought smiles to fans around the world and now kids of all ages are enjoying the brand through award-winning attractions. Strategic global partnerships include Cedar Fair amusement parks, Universal Studios Japan, Lantern Festivals, dazzling immersive mall attractions, live stage shows, restaurants, cafes, hotels, botanical gardens, and FECs.
Sessions
Sponsor Spotlight: Peanuts
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