Sev-Rend’s new Recyclable IRC Film is the ideal way for produce focused marketers and retailers to profit from cross promotion programs within the fresh fruit & vegetable industry. The IRC approach helps retailers drive sales of fresh fruits and vegetables as well as effectively cross promote with substantial brands outside of the produce department. Sev-Rend’s Recyclable IRC Film bridges the gap with an all-in-one film that is drop-in-ready for all industry netting equipment. Sev-Rend’s IRC Film is 100% recyclable - meeting the industries sustainable packaging initiatives.