The Frutas De Chile (formally known as Chilean Fresh Fruit Association) directs all marketing and promotional activities for fresh Chilean fruit in the U.S. and Canada. With merchandisers employed throughout the U.S. and Canada, Frutas De Chile works with retailers and wholesalers to develop promotional programs that drive sales of fresh Chilean fruit. Chile is the Southern Hemisphere's largest producer of fresh fruit and a top source of fruit during the winter months. To learn more, visit www.frutasdechile.com.