Visual Marketing Partners  

New York,  NY 
United States
  • Booth: 4957

Visual Marketing Partners is a New York-based marketing agency that provides a comprehensive range of branding solutions to clients spanning the country and globe. We are committed to delivering immersive work that engage our clients’ audiences across all platforms. Our team is made up of artisans in the craft of luxury storytelling, and we are committed to providing our clients and their customers with a sensory experience like no other. We see an empty space as an opportunity to tell a compelling story, and we are experts at developing the architecture of unique and engaging brand expression. We strive to: Always remain client-centric. Our goal is to partner with our clients, recognize their uniqueness and goals, then answer one question: “How can we help?” Provide exceptional execution. We’re here to solve problems. Create a environment for limitless artistry. We’ve worked hard to foster a culture of leadership that supports out-of-the-box thinking.


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  • Have questions about In-Store Digital Experiences? Give us 30 minutes of your time to answer them. Whether your interest is UX strategy, system design or implementing an effective digital signage solution, we can help. Just sign up to speak with one of our experts at Global Shop to find out how interactive digital experiences in retail can enhance the experiences that your customers have with your brand. Contact us at 212-852-4800 to schedule your consult today.


 Press Releases

  • New York, NY – March 11, 2016 – Visual Marketing Partners has developed a state-of-the-art facility to assist in the production of multi-faceted, and highly intricate retail display solutions for global luxury brands.  Using the VMP Design LAB, they are able to leverage digital fabrication tools along with traditional design techniques to create prototypes, test processes, and turn around unique and compelling concepts in record time.  This allows for producing cost-effective solutions that accurately meet brand goals.  Not only does this translate into savings during high-end display production, it correlates to increased consumer traffic, which helps drive sales goals.  In a recent consumer survey, 69% of consumers go to the market with a pre-decided product in mind: 31% with nothing specific in mind. Out of these 69% people, 50% of them come out of the stores with the specific product, plus some additional product influenced by that product’s display in the store.

    The LAB is accessible to all VMP designers and producers and is leveraged for all client projects.  A long held VMP mantra is that “the best way to predict the future is to create it.”  This is why we encourage all our staff to visit or work hands-on in the LAB.  All of our employees can help inspire fantastic ideas”.  VMP team members use the workshop to brainstorm on alternative design solutions without compromising quality and practicality.  This ability to deliver trend-setting and captivating solutions not only allows companies to stand out further among the competition, it has proven to solidify their campaign objectives and inject a new level of energy to their brand.  A recent project for BirchBox, utilized the Design Lab, as a place to test a new way of supporting a wide variety of cosmetic products in a tester position. The success of this universal beauty care display unit is from the ability to ideate and prototype, and then revise several times over during our process by using the Design Lab.

    Visual Marketing Partners encourages clients to tour their LAB as a means to assure confidence and trust that their projects are in good hands with the VMP team. 

    About Visual Marketing Partners

    Visual Marketing Partners is a New York based industry leading marketing company. VMP provides a comprehensive range of branding solutions to clients worldwide; Deliver spot-on work that engages each client’s audience across multi-platforms from ideation to installation; and Provides a multi-dimensional perspective that lends each brand a rich, narrative and transforms the way consumers connect to the products which converts to sales.

    Contact

    For more information on Visual Marketing Partners Design Lab, please contact John Jefferys, Vice President of Design, at info@vismp.com or 212-852-4800.

  • New York, NY – March 14, 2016 – Retailers worldwide looking to stand out among the competition by using unique brand-centric displays are turning to Visual Marketing Partners for their Custom Fabrication services.  VMP is able to provide their clients a limitless number of display solutions by leveraging customized techniques and materials, which allows them to solve even the most complex technical fabrication challenges.  Couple this capability with VMP’s highly collaborative ideation process, clients are confident about the team, the method, and the end product.  The result being highly consumer engaging displays, which resonate the right brand message for the client’s consumer base. Recent success stories include the fabrication of cement slab apparel tables for Kenneth Cole, with a special technique that gave the appearance of a very large mass, but the weight was 75% less then that of solid cast concreate, enabling the tables to be easily relocated with the department store environment.

    VMP delivers custom product systems for various projects such as fixtures, window displays, in-store visuals, events, and brand pavilions.  However, by leveraging their team of experts, they are capable of handling any project thrown their way.  VMP boasts a vast knowledge-base of materials and process capabilities including metal forming, welding, casting, woodworking, spray and scenic paint finishes, acrylic fabrication, sculpting and electro-mechanical displays. 

     

    Further, as a core VMP service, Custom Fabrication can be scaled to accommodate large projects both domestically and internationally with the help of VMP’s off-shore manufacturing facility in Shanghai, China.  Visual Marketing Partners’ artisans and technicians create exceptional work with a balance of time-honored craftsmanship, and advanced digital fabrication machinery to execute the highest quality work.

     

    About Visual Marketing Partners

    Visual Marketing Partners is a New York based industry leading marketing company. VMP provides a comprehensive range of branding solutions to clients worldwide; Deliver spot-on work that engages each client’s audience across multi-platforms from ideation to installation; and Provides a multi-dimensional perspective that lends each brand a rich, narrative and transforms the way consumers connect to the products which converts to sales.

    Contact

    For more information on Visual Marketing Partners Design Lab, please contact John Jefferys, Vice President of Design, at info@vismp.com or 212-852-4800.

  • New York, NY – March 14, 2016 – Domestic and international retailers can rest easy when it comes to their large-scale projects.  Visual Marketing Partners has partnered with a high-volume production manufacturing company, which allows their clients to take advantage of cost-effective, high quality, and quick production.  Located in Shanghai, China, the facility is a hybrid of highly skilled craftsman and advanced manufacturing machinery. With fully automated equipment such as stamping presses, laser cutters, and robotic welders, this partnership stands ready to deliver on the elite VMP standard at exponentially higher volumes.

    In any project stage, VMP can leverage a blend of both their New York and China-based experts in various mediums such as metal (stainless steel, brass, aluminum, etc.), LED illumination, and finishing.  VMP has also incorporated eco-friendly solutions for customers who wish to incorporate environmentally conscious materials and lighting in an effort to reduce their carbon footprint. 

    While custom fixture manufacturing is the focus of the Shanghai plant, the location allows VMP to offer warehousing, fulfillment, shipping, and logistics management, for a true turnkey client experience.  These services coupled with Visual Marketing Partners in-house design, engineering and installation capabilities, position them to execute high-end, complex projects time and again, with successful domestic, off-shore or blended manufacturing programs. 

    This partnership marks a period of substantial growth for VMP, their commitment remains, to serve their established reputation as a valued partner to retailers, architects and contractors with strict adherence to the highest quality standards for their prestige brand clients.

     

    About Visual Marketing Partners

    Visual Marketing Partners is a New York based industry leading marketing company. VMP provides a comprehensive range of branding solutions to clients worldwide; Deliver spot-on work that engages each client’s audience across multi-platforms from ideation to installation; and Provides a multi-dimensional perspective that lends each brand a rich, narrative and transforms the way consumers connect to the products which converts to sales.

     

     

    Contact

    For more information on Visual Marketing Partners Design Lab, please contact John Jefferys, Vice President of Design, at info@vismp.com or 212-852-4800.

  • New York, NY – March 17, 2016 – Consumers need more out of retailers to keep them engaged and excited about being loyal to their trusted brands.  To address this challenge, customer-focused establishments are incorporating digital experiences online and in-person. Visual Marketing Partners understands this new landscape and has mastered how to navigate through it seamlessly.  By expanding their Digital Signage department services, VMP is committed to taking the guesswork out of integrating digital technology into new and existing visual marketing campaigns.

     

    The VMP Digital Signage team members are experts at incorporating digital elements into a holistic customer experience and not just an add-on to a traditional static display.  They are able to blend 2D and 3D elements to implement strategic, multi-sensory digital engagement.  They provided consulting, design, and content management services to deliver a solution which delighted the brands consumer base.  By performing upfront data gathering and analysis, the extended VMP team is able to suggest content and solutions that are aligned with client targets.

     

    In an era underscored by technically enhanced visual incentive, VMP is leading the charge on how to properly integrate digital content to promote brands, while ensuring a cohesive message to consumers across diverse landscapes.

     

    About Visual Marketing Partners

    Visual Marketing Partners is a New York based industry leading marketing company. VMP provides a comprehensive range of branding solutions to clients worldwide; Deliver spot-on work that engages each client’s audience across multi-platforms from ideation to installation; and Provides a multi-dimensional perspective that lends each brand a rich, narrative and transforms the way consumers connect to the products which converts to sales.

     

    Contact

    For more information on Visual Marketing Partners Design Lab, please contact Jim Stoklosa, Digital Director, at info@vismp.com or 212-852-4800.


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