Arnold van de Water is partner at Factorr.nl, an agency that produces, designs, and distributes experiences since 2005. With broad experience executing business strategies in arts, culture & entertainment, his insights range from venue development to large-scale festival organization.
Arnold believes in the power of immersive storytelling to transform audiences, deliver business value, and make positive social impact. He was involved in impactful projects like BodyWorlds Amsterdam and the Van Gogh Museum's award-winning touring exhibition Meet Vincent van Gogh Experience. His passion is to make arts, culture and science accessible to new audiences at unexpected places. Visit factorr.nl to learn more.