Jason and Braxton were on an Ice Fishing Trip. They discovered a shared interest in everything outdoors, hunting, camping, fishing, etc. Both grew up spending lots of time doing things outdoors with their families and are continuing to pass the tradition on to their children. With a little bit of creativity and a lot of Ruckus on their trip, Rukus was born. Our focus is quality and customer satisfaction, while creating quality and one of a kind designs for those who love the outdoors.