BrightFresh Microgreens

• Booth: N514

Grown in sunny San Diego County, BrightFresh® Microgreens are small edible greens produced from vegetables, herbs and other plants. These microgreens are nutrient-dense, plus they add a delicate, fresh element to any recipe, from savory to sweet, entrees to desserts, smoothies, and more! Thanks to our ideal growing climate and ample farm space, we are able to offer year-round top-of-class microgreens and edible flowers. Our Honestly Grown® farming method harnesses natural sunlight and wind to ensure the highest quality of nutritional microgreens available. Find us in Southern Claifornia grocery stores, like Sprouts, Albertsons, Whole Foods and select Midwest Walmart stores. Visit us today in the North Hall, Booth N514 and learn more about BrightFresh® Microgreens!

Brands: BrightFresh® MicroGreens.

 Press Releases

• BrightFresh® Microgreens Introduces Game-Changing Packaging Automation and (Feb 09, 2024)
  San Marcos, CA — BrightFresh® Microgreens, a leading provider of retail microgreens, is excited to introduce a packaging innovation tailored specifically for retail produce buyers. The company is poised to launch an automated packaging line that not only revolutionizes quality, sustainability, and shelf life but also showcases new and improved branding for enhanced consumer appeal.
  This state-of-the-art packaging automation offers numerous advantages for retail produce buyers:

  1. Enhanced Quality and Consistency: BrightFresh® Microgreens' new packaging automation ensures the highest level of quality and consistency in processing, packaging, and labeling, meeting the discerning standards of major retailers.
  2. Sustainable Innovation: Demonstrating a steadfast commitment to sustainability, BrightFresh® Microgreens introduces packaging with a peel and reseal top layer, significantly reducing plastic waste by 25% to 30% per clam, aligning seamlessly with retailers' sustainability goals.
  3. Extended Shelf Life: BrightFresh® Microgreens' dedication to freshness extends the shelf life of its products by 2 to 3 days, providing retail buyers with longer-lasting, high-quality produce items that align with consumer expectations.
  4. New, Improved Branding: BrightFresh® Microgreens will also unveil new, improved branding that enhances product visibility on the shelf and better showcases the items to customers, facilitating easier product identification.
  5. Non-GMO and Gluten Free Certification: Many of BrightFresh's items are now also Non-GMO and Gluten Free certified, catering to the growing demand for dietary-conscious choices among consumers.
  6. Retail Rollout: The packaging automation program is scheduled to launch in early 2024 and will be available in major retail chains, including Sprouts Farmers Market, Albertsons, Safeway, Walmart, Stater Bros. Markets, Whole Foods Market, and Raley’s Supermarkets, ensuring that retail produce buyers can soon provide their customers with these remarkable improvements. 

  "We're thrilled to bring this packaging automation, along with our refreshed branding, to our retail partners nationwide.”, states Helena Beckett, Director of Sales at BrightFresh® Microgreens"

• BrightFresh® Microgreens Emerges as Nationwide Category Leader, Setting In (Feb 22, 2024)
  San Diego, CA - February 22, 2024 - BrightFresh® Microgreens proudly announces its position as the category leader in the nationwide microgreens market, supported by the latest 2023 SPINS data. With over two decades of dedicated expertise in cultivating premium microgreens in the United States, BrightFresh® stands as one of the oldest and most experienced professional microgreen growers in the nation.
  Operating on over 100 acres of prime land nestled in the hills of San Diego County, BrightFresh® demonstrates an unparalleled capacity to seamlessly scale production to meet the demands of any order size. Employing traditional farming methods unique to the region, BrightFresh® ensures a consistent year-round supply of impeccably grown microgreens, setting a benchmark for quality and reliability in the industry.
  Helena Beckett, Director of Retail Sales at BrightFresh®, emphasizes the company's commitment to excellence, stating, "Our extensive experience, combined with our position as the #1 microgreen supplier nationwide, uniquely positions us to further solidify our sterling customer reputation and foster enduring retailer relationships."
  For more information on partnering with BrightFresh® Microgreens, please contact Helena Beckett at helena.beckett@freshorigins.com or by phone at 760-736-4079.
  
  BrightFresh® Microgreens extends a warm invitation to buyers and consumers alike to explore its offerings at the upcoming National Products Expo West in Anaheim, CA. Visit their booth located in the North Hall at Booth N514 to experience firsthand the epitome of premium microgreens.
  
  About BrightFresh® Microgreens: BrightFresh® Microgreens is a leading producer of premium microgreens, renowned for its unwavering commitment to quality, sustainability, and customer satisfaction. With over 20 years of expertise in cultivating microgreens in the USA, BrightFresh® stands as a pioneer in the industry, setting benchmarks for excellence and innovation.
  
  Follow BrightFresh® Microgreens on social media: Instagram - @BrightFreshMicrogreens, Facebook - @Brightfresh.
  
  Media Contact: Aaron Horwitz, Senior Marketing Manager, BrightFresh® Microgreens, Email: aaron.horwitz@freshorigins.com, Phone: 619 942 8270
  
  
  
   

• BrightFresh® Microgreens Elevates Custom Marketing Support for Retailers N (Feb 22, 2024)
  San Diego, CA — February 22, 2024 — BrightFresh® Microgreens, the nationwide category leader according to the 2023 full-year SPINS data, announces a significant enhancement in its custom marketing support tailored for retail partners. With over two decades of experience cultivating microgreens in the USA, BrightFresh® Microgreens stands as one of the most tenured and seasoned microgreen growers in the nation.
  Driven by a commitment to their customers, BrightFresh® Microgreens has diligently expanded its full-service marketing department. This expansion aims to assist retailers and customers in understanding and enjoying the benefits of their best-in-class microgreens & specialty items.
  In line with this commitment, BrightFresh® Microgreens has strategically invested in expanding its marketing initiatives. This year, shoppers can anticipate dynamic shopper marketing campaigns, robust coupon distribution, and a full redevelopment of the BrightFresh website to enhance user experience and accessibility.
  Additionally, BrightFresh® is forging expanded partnerships with organizations like Ibotta, Instacart, and similar platforms to broaden its reach and accessibility to customers. Furthermore, an expanded ambassador program is slated for launch, further solidifying BrightFresh® Microgreens' commitment to engaging with customers on a personal level. 
  
  As a part of this dynamic marketing initiative, BrightFresh® Microgreens is thrilled to announce strategic partnerships with major national retailers such as Sprouts Farmers Market. These collaborations are designed to bolster internal marketing campaigns and establish similar partnerships with retailers nationwide.
  
  Aaron Horwitz, Senior Marketing Manager at BrightFresh®, expressed enthusiasm about the company's growth trajectory, stating, "This is an exciting time for BrightFresh® Microgreens' Marketing Department. With over 20 years of experience in the professional microgreen industry and an exploding retail business, we are poised to bring world-class produce to the masses."
  
  Visitors can find them at Booth N514 in the North Hall. For more information on BrightFresh® Microgreens, please contact Helena Beckett at helena.beckett@freshorigins.com, or Aaron Horwitz at aaron.horwitz@freshorigins.com.