Freakin’ Wholesome® is targeting the many who have the intention to choose healthier options, yet are intimidated by the choices because they don’t understand them. There is a need for a brand that doesn’t get categorized as “hipster food”, and invites even the hardest of cynics because it speaks their language.
Brands: Palm Date Valley, De Raphael, Freakin' Healthy, Simply BKLVA, Premium Baklava, Premium Mediterranean Baklava, Asateer, Alqamar, Emperor.